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Pre-Conference Workshops

Crystal Miller Lay
Branded Strategies

Morning Workshop A

9:00 am–12:00 pm - Employer Brand Strategy Workshop: Using Marketing and Advertising Techniques to Attract and Retain Talent

Limited Seating - Registration Required

EB isn't just for recruitment - well understood and well done, your EB also aids in the reduction of attrition and retention.  Given the average cost to replace a single worker is 21% of their annual salary, failure to consider the employment brand throughout the employment lifecycle can be a costly mistake.    In…

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Lori Sylvia
Rally Recruitment Marketing

Workshop B

9:00 am–4:00 pm - Full Day Workshop: Create Your Recruitment Marketing Content Playbook, presented by Rally™

Limited Seating - Registration Required

Great recruiting content is essential for talent attraction. Are you breaking through the noise? Rally™ with us for a one-day, hands-on, interactive workshop where you'll create your Recruitment Marketing Content Playbook for attracting top talent. This isn't a workshop where you'll sit quietly and listen to a bunch of presentations!…

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Andrew Gadomski
Aspen Analytics

Afternoon Workshop A

1:00 pm–5:00 pm - Talent Congress: Optimizing Your Employer Brand with Data

Limited Seating - Registration Required

In this four hour interactive workshop, recruiting and HR managers will be exposed to a wide array of techniques, principles, and practices to architect a foundation for reporting and analysis using data in their respective businesses. The learning objectives are: > Understand the basic elements of how and where to use analytics to make strong…

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Copyright © 2023 by Global Strategic Management Institute | Terms and Conditions | Privacy Policy
Employer Branding Strategies Conference | Pre-Conference Workshops

PRE-CONFERENCE WORKSHOPS Tuesday, May 7, 2019

Crystal Miller Lay
Branded Strategies

Morning Workshop A

9:00 am–12:00 pm - Employer Brand Strategy Workshop: Using Marketing and Advertising Techniques to Attract and Retain Talent

Limited Seating - Registration Required

EB isn't just for recruitment - well understood and well done, your EB also aids in the reduction of attrition and retention.  Given the average cost to replace a single worker is 21% of their annual salary, failure to consider the employment brand throughout the employment lifecycle can be a costly mistake.    In…

LEARN MORE

Lori Sylvia
Rally Recruitment Marketing

Workshop B

9:00 am–4:00 pm - Full Day Workshop: Create Your Recruitment Marketing Content Playbook, presented by Rally™

Limited Seating - Registration Required

Great recruiting content is essential for talent attraction. Are you breaking through the noise? Rally™ with us for a one-day, hands-on, interactive workshop where you'll create your Recruitment Marketing Content Playbook for attracting top talent. This isn't a workshop where you'll sit quietly and listen to a bunch of presentations!…

LEARN MORE

Andrew Gadomski
Aspen Analytics

Afternoon Workshop A

1:00 pm–5:00 pm - Talent Congress: Optimizing Your Employer Brand with Data

Limited Seating - Registration Required

In this four hour interactive workshop, recruiting and HR managers will be exposed to a wide array of techniques, principles, and practices to architect a foundation for reporting and analysis using data in their respective businesses. The learning objectives are: > Understand the basic elements of how and where to use analytics to make strong…

LEARN MORE

Copyright © 2023 by Global Strategic Management Institute | Terms and Conditions | Privacy Policy