What’s on Deck
HOW TO STRENGTHEN YOUR EMPLOYER BRAND
- Identify the real impact of candidate experience on your employer brand
- Tap into the Interactive and Influential to Raise Your Brand Profile
- Building Brand Ambassadors through Storytelling
CRAFT YOUR EB STRATEGY
- Leverage the knowledge and talent of some of the industry’s leading EB experts
- Employer Branding Strategies for Diversity Recruiting
- Tips for creating great employer brand content
INSPIRING AND PRACTICAL CASE STUDIES
- Lessons from consumer marketing applied to employer branding
- Amplify Your Brand with Employee Advocacy
- Powerhouse Panel — TA and marketing gurus share their best practices for branding success
Speakers Learn From Leading Branding Gurus That Know EB
Justifying Your Time
We know you don’t need much justification to attend beyond enjoying America’s Finest City, San Diego! To convince your boss, though, here are some other important perks:
Your Employer Brand Impacts Your Bottom Line
- Employer branding can increase your stock prices by 36%. (Source: Lippincott via LinkedIn)
- Employers with strong employment brands see a 43% decrease in cost per hire. (Source: LinkedIn)
- Any investment in employer branding is an investment in your company’s profitability.
Benefit from Hands-on Workshops
- A conference is more than just sitting and listening to talks. Our hands-on workshops allow you to collaborate and learn from other attendees, as well as one-on-one time with workshop instructors.
Share Learned Strategies with Your Team
- When you get back to the office, the real conference work begins — integrating the wealth of takeaways learned at the event into your existing strategy. It will be all hands on deck to apply the great lessons and tips from #EBrandCon!