As a third-generation member of the Shaker family, Joe was raised on recruitment advertising. He describes HR communications as his passion, noting there is no greater achievement than making that connection between companies seeking the right employees and employees seeking the right opportunity. Joe officially began his career at Shaker in 2000, assisting client teams in incorporating online media and digital plans into marketing strategies. He advanced to vice president for Shaker Recruitment Consultants in 2005, directing the division’s niche job board operations. He succeeded his father, Joseph G. Shaker, to become president of Shaker Recruitment Marketing in 2016. He continues to be actively involved in business development, client relationship management, and the evaluation of emerging technologies. Joe serves on the board of St. Jude Children’s Research Hospital, and holds a BA in communications from the University of Wisconsin.