9:00 AM–9:45 AM Why Repelling Talent Is a Winning Employer Brand Strategy
The teams you support don’t want or need more applications, they want more of the right applications. Not just based on competency but the holy grail of culture fit. In this session, Charlotte shares how this can be easily achieved by rethinking how you use EVP (employee value proposition) to repel the many but draw in the few.
In this presentation, Charlotte shares how Magellan Health built an employer brand in under 100 days, that not only articulates the benefits and opportunities someone receives from working at Magellan, but also the expectations and what it takes to thrive.