1:45 PM - 2:30 PM - Teach Recruiters to Fish with an Employer Brand Tackle Box

 For the past six years, Brandy has worked in dual recruiting and communications roles building employer branding, recruitment marketing, talent analytics, recruiter enablement, and training programs. She just completed her Employer Branding Certification program and has more than 12 years of recruiting experience with organizations including IBM, Level 3, and Concur/SAP, where she led sales recruiting for the Americas. In her current role leading Talent Acquisition at MaxPoint, she manages similar programs in addition to social media strategy, employee engagement initiatives and internal communications. Brandy also served for several years as a board member for DirectEmployers Association and as a committee member for the National Association of State Workforce Agencies.